International Journal For Multidisciplinary Research

E-ISSN: 2582-2160     Impact Factor: 9.24

A Widely Indexed Open Access Peer Reviewed Multidisciplinary Bi-monthly Scholarly International Journal

Call for Paper Volume 6 Issue 2 March-April 2024 Submit your research before last 3 days of April to publish your research paper in the issue of March-April.

A Preliminary Study of Current Online Retailing in Telangana 2024

Author(s) RECHABOINA SATEESH
Country India
Abstract The main objective of this study is to analyze online system in Telangana and advantages and disadvantages towards consumer behavior. To this end, through a proposal applied to shopping centers, this study considers values and lifestyles as major factors that influence behaviors and intentions. The partial least squares (PLS) approach is used to evaluate the model. A multi-group analysis is conducted to compare consumers who buy goods online with those who do so at shopping centers. The results obtained show a link between the use of technology and its advantages and disadvantages. The relationships between values and behavior as well as between behavior and future intent are stronger among online consumers than the effects of lifestyles on behavior. We consider relevant theoretical and empirical perspectives and offer critical recommendations of use to shopping Centre managers, movie theatres, and intermediaries of this sector.
Keywords Consumer, behavior and online shopping centers
Field Mathematics > Economy / Commerce
Published In Volume 6, Issue 2, March-April 2024
Published On 2024-04-02
Cite This A Preliminary Study of Current Online Retailing in Telangana 2024 - RECHABOINA SATEESH - IJFMR Volume 6, Issue 2, March-April 2024. DOI 10.36948/ijfmr.2024.v06i02.16305
DOI https://doi.org/10.36948/ijfmr.2024.v06i02.16305
Short DOI https://doi.org/gtpw5n

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