International Journal For Multidisciplinary Research

E-ISSN: 2582-2160     Impact Factor: 9.24

A Widely Indexed Open Access Peer Reviewed Multidisciplinary Bi-monthly Scholarly International Journal

Call for Paper Volume 6 Issue 4 July-August 2024 Submit your research before last 3 days of August to publish your research paper in the issue of July-August.

Customer Satisfaction on Digital Marketing

Author(s) S. Vanitha, A. Anuradha
Country India
Abstract Digital marketing is the utilization of various electronic media by the marketers to promote their products and service in the market. This generation is widely moving towards digital marketing that involves all types of buyers and sellers under one platform. Through digital marketing many customers are repeatedly shopping through online and the retained customers level of satisfaction are known by their reviews. Review helps the other person to choose whether to buy it or not. The study has been conducted to know the level of satisfaction of buyers as well as which factor influences a buyer to buy through digital medium. Marketing has grown world wide and this digital marketing acts as a heart for marketing.
Keywords Customer satisfaction, Digital marketing, Cashless, Purchase.
Published In Volume 6, Issue 2, March-April 2024
Published On 2024-04-30
Cite This Customer Satisfaction on Digital Marketing - S. Vanitha, A. Anuradha - IJFMR Volume 6, Issue 2, March-April 2024. DOI 10.36948/ijfmr.2024.v06i02.19108
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