International Journal For Multidisciplinary Research

E-ISSN: 2582-2160   •   Impact Factor: 9.24

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A Comparative Analysis of WhatsApp Journalism and Conventional Electronic Media in India

Author(s) Lokesh Yogi
Country India
Abstract This study compares the functions of traditional electronic media and WhatsApp journalism in India with regard to news generation, public involvement, and information distribution. The traditional dominance of radio and television has been challenged by WhatsApp, which has become a key venue for news dissemination because to the increasing prevalence of smartphones and internet access. In contrast to the well-established methods of traditional electronic media, this study examines the advantages and disadvantages of WhatsApp journalism. It looks into how these platforms affect public opinion formation, information believability, and journalistic ethics. This research evaluates the relative efficacy of case studies, content analysis, and user surveys in providing fast, accurate, and responsible information. The results show how news consumption in India is changing, highlighting the need for critical media literacy and regulatory frameworks that take into account both the long-standing advantages and versatility of traditional electronic media as well as the particular difficulties presented by digital platforms like WhatsApp.
Keywords WhatsApp journalism in India, traditional media, social media, media disinformation, WhatsApp news impact, false information, digital media, news distribution
Field Sociology > Journalism / Media
Published In Volume 7, Issue 1, January-February 2025
Published On 2025-02-28
DOI https://doi.org/10.36948/ijfmr.2025.v07i01.38055
Short DOI https://doi.org/g86w38
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E-ISSN 2582-2160
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