How innovation driven companies balance business objectives with stakeholder needs

Author(s)	Ms. Isabella Maria Joise, Ms. Gagan Deep Sodhi
Country	India
Abstract	The essay discusses how companies like Google, Apple, and Tesla balance stakeholder pressures and profitability with moral obligations. It highlights how business goals such as R&D, global market expansion, and cost reduction are weighed against stakeholder needs like employee wellness, customer loyalty, and environmental responsibility. Research shows that transparency, CSR, and ethical innovation lead to long-term success. Case studies reveal that firms combining profit with ethics gain stronger brand loyalty, investor trust, and sustained profitability.
Keywords	Innovation, stakeholder, profitability, decision-making
Field	Business Administration
Published In	Volume 7, Issue 2, March-April 2025
Published On	2025-04-12
DOI	https://doi.org/10.36948/ijfmr.2025.v07i02.40055
Short DOI	https://doi.org/g9fb5c

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International Journal For Multidisciplinary Research