A Study on Investment Behavior or Corporate Professionals towards Mutual funds.

Author(s)	Mr. DINESH KUMAR N, Ms. SWETHA V P
Country	India
Abstract	This study examines how corporate professionals invest in mutual funds using a descriptive research design. It uses information from 136 respondents that has been analyzed using SPSS and a number of statistical tests to investigate awareness, risk preferences, and decision-making factors. The results indicate a preference for mutual funds and Systematic Investment Plans (SIPs) as safer, goal-oriented substitutes for conventional investments. Long-term returns, liquidity, and tax advantages are important considerations, but market risks are still a worry. To increase investor confidence and promote disciplined investing, the study recommends enhancing financial literacy, providing tailored advice, and streamlining platforms.
Keywords	mutual funds, systematic investment plans (SIPS), investment behavior, corporate professionals, taxbenefits, riskpreference,Tax Benefits,Liquidity,Descriptive Research,SPSS Analysis,Investor Confidence,Market Risk,Personalized Financial Advice,Investment Decision-Making,Goal-Oriented Investing
Field	Business Administration
Published In	Volume 7, Issue 3, May-June 2025
Published On	2025-05-16
DOI	https://doi.org/10.36948/ijfmr.2025.v07i03.44299
Short DOI	https://doi.org/g9kfks

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