International Journal For Multidisciplinary Research

E-ISSN: 2582-2160   •   Impact Factor: 9.24

A Widely Indexed Open Access Peer Reviewed Multidisciplinary Bi-monthly Scholarly International Journal

Call for Paper Volume 7, Issue 3 (May-June 2025) Submit your research before last 3 days of June to publish your research paper in the issue of May-June.
Submit Research Paper Join as a Reviewer

Plagiarism is checked by the leading plagiarism checker TurnItIn

Call for Paper

Volume 7 Issue 3
May-June 2025

Submit your research paper

Indexing Partners
Academia Advanced Sciences Index Bielefeld Academic Search Engine CiteSeer DRJI Google Scholar Independent Search Engine & Directory Network ISI (International Scientific Indexing) Issuu Mendeley Research Networks
RefSeek ResearcherId - Thomson Reuters ResearchGate Scirus Scribd Semantic Scholar UTeM - Universiti Teknikal Malaysia Melaka Wiki for Call for Papers WorldCat Zenodo

Exploring Farmers' and Consumers' Perceptions and Preferences about Organic Food Products in Indore

Author(s) Ms. Ayushi Maloo, Dr. Vivek Singh Kushwaha
Country India
Abstract Purpose- In the present study, we review and discuss the factors, which affect the change in the consumer behavior towards organic food. The primary purpose of this study is to know the factors which helps in shaping consumer’s and farmers decision about organic food buying and peoduction respectively.
Methodology- The present paper is divided into two segment one for consumers another for farmers. To study consumer’s perception quantitative study was conducted. For the purpose of the study, a sample size of 100 was selected by random sampling and the data was tested statistically with a T-test later with the help of charts, the results were inferred. Likewise to know farmer’s perception qualitative study was done by rigours literature review.
Result- The results depict that on consumer’s part nutritional value plays an important role in immunity and individual health and further it was also found to be connected with availability, price, social status, knowledge, and many more. Likewise in case of farmers mainly social, environmental and costing part having high impact on the farmer’s mind.
Limitation- The limitation of this study is that consumer’s and farmer’s perception can be understand in more better way by conducting quantitative study with high sample size.
Future Scope- This study can be further extended by covering more demographic area to know the overall problems and scope for both the parties consumer and farmers.
Keywords Organic Products, Nutritional food, socio-demographic, Eco-label, Immunity.
Field Sociology > Administration / Law / Management
Published In Volume 7, Issue 3, May-June 2025
Published On 2025-05-31
DOI https://doi.org/10.36948/ijfmr.2025.v07i03.44554
Short DOI https://doi.org/g9mtsb
View / Download PDF File

Share this



E-ISSN 2582-2160
CrossRef

CrossRef DOI is assigned to each research paper published in our journal.

IJFMR DOI prefix is
10.36948/ijfmr

Downloads
Research Paper Format Copyright Permission Form and Undertaking Form Cover Page Vol 7 Isu 3Cover Page Vol 7 Isu 2Cover Page Vol 7 Isu 1

All research papers published on this website are licensed under Creative Commons Attribution-ShareAlike 4.0 International License, and all rights belong to their respective authors/researchers.

CC-BY-SA Open Access

About IJFMR
Fees & Payment
Current Issue
Publication Archive 		Submit Research Paper
Track Submission Status
Publication Guidelines
Publication Ethics
Peer Review & Plagiarism 		Join as a Reviewer
Editors & Reviewers
Reviewer Referral Program
Get Reviewer Membership Certi. 		Website/Journal Policies
Usage Policy
Content Policies
Privacy Policy
Contact Us +91-9687-828-838 editor@ijfmr.com