ECONOMIC EMPOWERMENT OF WOMEN THROUGH BEAUTY PARLOUR BUSINESS IN YANAM, PUDUCHERRY: AN OVERVIEW

Author(s)	Dr. R. Uma Devi
Country	India
Abstract	The contribution of women towards the progress of the economy is incredible. The modern era has been a blessing to society as it has opened up several chances. Women have grabbed the opportunities by bringing to light their hidden abilities, talents, and ideas. The growth of the beauty industry has been dramatic in India, now more than ever, Indian women across income levels relish treating themselves to the latest and greatest beauty treatments. Women in the beauty parlour business often find it an accessible entry point into entrepreneurship, particularly in India, where it's a thriving sector. The business provides opportunities for self-employment and can be established with relatively low investment and technology requirements. Women in beauty Parlour business generating employment and incomes to unemployed women and also became an accelerator to the progress of the economy. On this juncture, an attempt is made to study the role of beauty parlours in economic empowerment of women in Yanam, Puducherry.
Keywords	Economic Empowerment, Beauty-care Services, Self-employment and MSME
Published In	Volume 7, Issue 4, July-August 2025
Published On	2025-07-07
DOI	https://doi.org/10.36948/ijfmr.2025.v07i04.50394
Short DOI	https://doi.org/g9s9kg

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