International Journal For Multidisciplinary Research

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Jeepney Operators’ Benefits and Challenges in Transitioning to Modernization under the Public Utility Vehicle Modernization Program in Dasmariñas, Cavite

Author(s) Mr. John Peter O. Amante, Ms. Kristine Joy M. Buizing, Ms. Patricia Mae J. Pabres, Ms. Clarisse F. Suante, Ms. Martina Francesca V. Tordecilla, Mr. Darrel Jake Macalawa
Country Philippines
Abstract The Public Utility Vehicle Modernization Program (PUVMP), launched by the Philippine government in 2017, aims to phase out traditional jeepneys and replace them with modern, eco-friendly alternatives. This study investigates the multifaceted experiences of jeepney operators and driver-operators in Dasmariñas City, Cavite, as they navigate the complex transition brought about by the PUVMP. Utilizing a descriptive-comparative research design and non-probability purposive sampling, quantitative data were gathered from 100 respondents to assess both the challenges and perceived benefits of modernization. Key areas of focus included financial constraints, technological adaptation, and regulatory compliance, alongside perceived improvements in economic opportunities, environmental impact, and social equity. The findings indicate that while jeepney operators encountered the modernization process as significantly challenging, they also recognized considerable benefits brought about by the program. Furthermore, the study examined whether demographic factors influenced these perceptions. Through the use of Analysis of Variance (ANOVA), results revealed that most demographic variables did not show statistically significant differences regarding perceived challenges and benefits. These insights offer valuable implications for policymakers, particularly in refining and implementing inclusive transport modernization strategies.
Keywords Public Utility Vehicle Modernization Program, Jeepney Operators, Modernization Challenges, Modernization Benefit
Field Business Administration
Published In Volume 7, Issue 6, November-December 2025
Published On 2025-11-26
DOI https://doi.org/10.36948/ijfmr.2025.v07i06.54451
Short DOI https://doi.org/hbdrfp
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