International Journal For Multidisciplinary Research

E-ISSN: 2582-2160   •   Impact Factor: 9.24

A Widely Indexed Open Access Peer Reviewed Multidisciplinary Bi-monthly Scholarly International Journal

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The Strategic Differentiator: Quantifying the Value of the Enterprise Technical Account Manager in Professional Services

Author(s) Mr. Mahendar Singh Rajpurohit
Country India
Abstract This report provides a comprehensive analysis of the enterprise Technical Account Manager (TAM) function, concluding that it is a critical, high-ROI professional services role essential for closing the "value realization gap" in complex technology deployments. When implemented correctly—as a proactive, strategic, and often-paid subscription service—the TAM function demonstrably drives operational excellence, deep product adoption, and systemic risk mitigation.
Keywords ROI, TAM
Field Business Administration
Published In Volume 7, Issue 6, November-December 2025
Published On 2025-11-11
DOI https://doi.org/10.36948/ijfmr.2025.v07i06.59589
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E-ISSN 2582-2160
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