Development and Qualitative Analysis of Therapeutic Gummies for Anemics

Author(s)	Ms. Alisha
Country	India
Abstract	Gummy vitamin is one of the trending sectors of vitamin supplements in this modern era. It has been variedly marketed with health claims and widely accepted and consumed by both children and adults. Anemia is one of the main concerns for females of the reproductive age group, so it is important to administer supplements to enhance their quality of life. Presently, society is eager to opt for fancy ways of consuming vitamin supplements instead of following traditional methods like tablets, capsules, or dietary sources. The consumer preference is shifting more towards chewy, palatable, sweet gummies to recover their vitamin deficiency. To prove this, a consumer preference survey study was conducted on 66 participants between the age group of 13-45, and their responses collected were analyzed.
Keywords	Gummy vitamin, Anemia, Dietary sources, Vitamin Deficiency, Consumer survey
Field	Sociology > Health
Published In	Volume 7, Issue 6, November-December 2025
Published On	2025-12-31
DOI	https://doi.org/10.36948/ijfmr.2025.v07i06.65091

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