Carbon-Neutral Hotels: Feasibility, Challenges, and Business Implication

Divoy Chhabra; Bharat Kapoor

doi:10.36948/ijfmr.2026.v08i02.72104

Carbon-Neutral Hotels: Feasibility, Challenges, and Business Implication

Author(s)	Dr. Divoy Chhabra, Dr. Bharat Kapoor
Country	India
Abstract	The escalating climate crisis and growing environmental awareness among travelers have compelled the hospitality industry to re-evaluate its operational models, with carbon neutrality emerging as a strategic priority. This study examines the feasibility of transitioning toward carbon-neutral hotel operations, identifies key implementation challenges, and analyzes the associated business implications. The research adopts a mixed-method approach, combining qualitative insights from industry stakeholders with quantitative analysis of sustainability practices across selected hotel properties. The findings reveal that achieving carbon neutrality in hotels is technically feasible through the integration of renewable energy sources, energy-efficient technologies, sustainable procurement practices, and carbon offset mechanisms. However, the transition is constrained by significant barriers, including high initial investment costs, technological limitations, lack of standardized measurement frameworks, and insufficient policy incentives. Additionally, varying levels of awareness and commitment among stakeholders further complicate implementation. From a business perspective, the study highlights that carbon-neutral initiatives can enhance brand image, improve customer loyalty, and create long-term cost efficiencies, despite short-term financial pressures. Environmentally responsible practices also provide competitive advantages in an increasingly sustainability-conscious market. The paper proposes a strategic framework for hospitality managers to balance environmental responsibility with economic viability, emphasizing phased implementation, stakeholder engagement, and alignment with global sustainability standards. This research contributes to the multidisciplinary discourse by linking environmental sustainability with hospitality management and business strategy, offering actionable insights for hoteliers, policymakers, and researchers aiming to foster a low-carbon future in the hospitality sector.
Field	Sociology > Tourism / Transport
Published In	Volume 8, Issue 2, March-April 2026
Published On	2026-03-21
DOI	https://doi.org/10.36948/ijfmr.2026.v08i02.72104

View / Download PDF File

E-ISSN 2582-2160

doi

CrossRef DOI is assigned to each research paper published in our journal.

IJFMR DOI prefix is
10.36948/ijfmr

Downloads

Research Paper Format Copyright Permission Form and Undertaking Form Cover Page Vol 8 Isu 2 Cover Page Vol 8 Isu 1 Cover Page Vol 7 Isu 6

All research papers published on this website are licensed under Creative Commons Attribution-ShareAlike 4.0 International License, and all rights belong to their respective authors/researchers.

CC-BY-SA

About IJFMR Fees & Payment Current Issue Publication Archive	Submit Research Paper Track Submission Status Publication Guidelines Publication Ethics Peer Review & Plagiarism	Join as a Reviewer Editors & Reviewers Reviewer Referral Program Get Reviewer Membership Certi.	Website/Journal Policies Usage Policy Content Policies Privacy Policy

Contact Us		+91-9687-828-838	editor@ijfmr.com

International Journal For Multidisciplinary Research

A Widely Indexed Open Access Peer Reviewed Multidisciplinary Bi-monthly Scholarly International Journal

Carbon-Neutral Hotels: Feasibility, Challenges, and Business Implication

Share this