A Study Of Factors Influencing Food Delivery App Adoption Among College Students In Pune City

Author(s)	Ms. Diya Dhanith, Ms. Genesis Ashish Bhosale, Mr. Omkar Mohan Ghonge, Mr. Paras Jadhav
Country	India
Abstract	This study aims to analyze the factors influencing the adoption of food delivery applications among college students in Pune city. With the rapid growth of online food services, understanding user preferences has become important. The research is based on primary data collected through a survey conducted among students. Factors such as convenience, pricing, delivery time, and promotional offers were examined. The results indicate that convenience and discounts play a major role in influencing user decisions. The study provides useful insights for improving food delivery services and enhancing customer satisfaction.
Keywords	Food Delivery Apps, Consumer Behavior, College Students, Pune City, Online Ordering
Field	Sociology > Health
Published In	Volume 8, Issue 2, March-April 2026
Published On	2026-04-16

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