Role of Self-Help Groups in Women Empowerment and Sustainable Rural Development: A Conceptual Analysis of the JEEViKA Model

Sanjay Kumar Singh; Rupa Kumari

doi:10.36948/ijfmr.2025.v07i05.77199

Role of Self-Help Groups in Women Empowerment and Sustainable Rural Development: A Conceptual Analysis of the JEEViKA Model

Author(s)	Prof. Dr. Sanjay Kumar Singh, Rupa Kumari
Country	India
Abstract	Women empowerment and rural development are central to achieving inclusive and sustainable economic growth in developing economies. This paper presents a conceptual analysis of the role of Self-Help Groups (SHGs) in promoting women empowerment and sustainable rural development, with specific reference to JEEViKA in Bihar. Drawing upon empowerment theory, social capital theory, and the sustainable livelihood framework, the study develops an integrated conceptual model linking microfinance, collective action, and livelihood enhancement. The paper synthesizes existing literature on SHGs, microfinance, and gender empowerment to identify key determinants influencing the success of community-based development programs. It argues that SHGs act as institutional platforms that not only facilitate financial inclusion but also enhance social cohesion, leadership capacity, and decision-making autonomy among women. The JEEViKA model is analyzed as a comprehensive intervention that combines financial services, skill development, and institutional support to create sustainable livelihood opportunities. The study proposes a multidimensional framework in which access to microfinance leads to economic empowerment, which in turn strengthens social empowerment and contributes to sustainable rural development. The framework also highlights the mediating role of social capital and capacity-building initiatives. The paper concludes that SHG-based models like JEEViKA have the potential to transform rural economies by addressing both economic and social dimensions of poverty. However, the effectiveness of such programs depends on continuous institutional support, policy integration, and market linkage development. The study provides theoretical insights and practical implications for policymakers, researchers, and development practitioners working towards inclusive growth and gender equity.
Keywords	Women Empowerment, SHGs, Microfinance, Social Capital, Rural Development, JEEViKA.
Published In	Volume 7, Issue 5, September-October 2025
Published On	2025-10-09
DOI	https://doi.org/10.36948/ijfmr.2025.v07i05.77199

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Role of Self-Help Groups in Women Empowerment and Sustainable Rural Development: A Conceptual Analysis of the JEEViKA Model

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