Entrepreneurship in 21st Century: A Review

Author(s)	Ms. Adina Ambreen, Lakshya Rastogi, Mohd Anas Jamil, Mohd Sami
Country	India
Abstract	Entrepreneurship, as discussed by many scholars, is a process of identifying, seizing and exploiting opportunities to create value and promote economic growth. It refers to the propensity of an individual to disrupt the market. Traditionally, entrepreneurs focused on human efforts, resource mobilisation, experience & intuition, and limited market reach to set up their enterprises. In the contemporary world, rapid advancement is rebuilding the entrepreneurial outlook. This review paper synthesises literature (2019-2026) to lay out how automation impacts entrepreneurship. Key themes consist of the evolution of entrepreneurship, opportunities, challenges and real world examples of AI-generated business innovation. While automation assists in scaling business, data-driven decision-making, output efficiency and effectiveness, it also raises concerns like ethical dilemmas, inequality in accessing and integrating technology, and job displacement. Therefore, by consolidating the findings, this paper aims to provide a brief understanding of entrepreneurship in the automation age.
Keywords	Automation, AI, entrepreneurship, sustainability, innovation, IoT
Field	Business Administration
Published In	Volume 8, Issue 3, May-June 2026
Published On	2026-05-13

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