International Journal For Multidisciplinary Research

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Micro-Entrepreneurs’ Awareness and Registration Decisions Under the BMBE Act of 2002: A Transcendental Phenomenological Study

Author(s) Prof. Dr. Jomar Valonda Villena, Dr. Ligaya Del Rosario, Dr. Julio Esmade
Country Philippines
Abstract This transcendental phenomenological study examined the lived experiences of micro-entrepreneurs in Baliwag City, Bulacan regarding their awareness of and decision to register under the Barangay Micro Business Enterprises (BMBE) Act of 2002. Guided by Moustakas’ phenomenological framework, the study sought to understand how awareness of the BMBE policy developed, how intentions to register were formed, and how registration decisions were made within real economic and institutional contexts. Eleven purposively selected BMBE-registered micro-entrepreneurs participated in in-depth semi-structured interviews, supplemented by art-based elicitation and document analysis to ensure methodological triangulation. Findings revealed that awareness of the BMBE Act emerged largely through fragmented, informal, and self-directed channels rather than systematic government dissemination. Micro-entrepreneurs encountered information incidentally through frontline government interactions, peer networks, social media, and online searches, requiring active verification before engagement. Intention to register was primarily driven by survival-oriented motivations, especially amid post-pandemic financial pressures. Incentives such as income tax exemption and minimum wage flexibility were perceived not as optional benefits but as critical protective mechanisms that stabilized operations and reduced business risk. Decision-making involved a rational cost-benefit evaluation, wherein bureaucratic requirements and compliance anxiety were reframed as acceptable trade-offs once tangible economic benefits became evident. Positive interactions with government personnel, digitalized renewal processes, and simplified procedures contributed to the gradual formation of institutional trust. The study contributes empirically to the limited qualitative literature on micro-enterprise formalization by highlighting how awareness, intention, and decision-making evolve as lived processes rather than linear policy outcomes. It underscores the need for proactive information dissemination, context-responsive program design, and service-oriented implementation to strengthen micro-enterprise participation in formal regulatory frameworks.
Keywords BMBE Act of 2002, micro-entrepreneurs, business formalization, policy awareness, entrepreneurial decision-making, transcendental phenomenology, government incentives
Field Business Administration
Published In Volume 8, Issue 3, May-June 2026
Published On 2026-05-30
DOI https://doi.org/10.36948/ijfmr.2026.v08i03.79969
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