International Journal For Multidisciplinary Research

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Volume 8 Issue 4
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From Handicrafts to High Fashion: Mapping India's Artistic Trade Footprint in the Global Luxury Economy

Author(s) Dr. Neha . Agarwal
Country India
Abstract India's rich heritage of handlooms and handicrafts has increasingly become a strategic asset in the global luxury fashion economy. This paper examines the growing collaboration between Indian artisans and international luxury brands, India's position in the global handicraft and textile export market, and the role of government schemes in supporting indigenous craftsmanship. Using a descriptive research design based on secondary data drawn from the Export Promotion Council for Handicrafts (EPCH), the India Brand Equity Foundation (IBEF), the Press Information Bureau (PIB), and other government and industry sources, the study finds that Indian designers such as Rahul Mishra, Sabyasachi Mukherjee, and Gaurav Gupta have earned significant international recognition, while global luxury houses including Dior, Louis Vuitton, Christian Louboutin, and Stella McCartney have incorporated Indian craft techniques such as zardozi, mukaish embroidery, and Khadi into their collections. The study further identifies the United States and the United Arab Emirates as India's leading export destinations for handicrafts and textiles, and examines the 2025 controversy surrounding Prada's Kolhapuri-inspired sandals as a case study in cultural appropriation, Geographical Indication (GI) protection, and equitable brand-artisan collaboration. The paper concludes that with continued policy support, stronger GI enforcement, and ethical global partnerships, India's handicraft and textile sector is well positioned to strengthen its role in the global luxury economy. As the analysis relies entirely on secondary data, primary research involving artisans and brand representatives is suggested as a direction for future study.
Keywords Indian Handicrafts; Luxury Fashion; Geographical Indication (GI)
Field Arts > Fashion
Published In Volume 8, Issue 4, July-August 2026
Published On 2026-07-29
DOI https://doi.org/10.36948/ijfmr.2026.v08i04.84144
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