International Journal For Multidisciplinary Research

E-ISSN: 2582-2160   •   Impact Factor: 9.24

A Widely Indexed Open Access Peer Reviewed Multidisciplinary Bi-monthly Scholarly International Journal

Call for Paper Volume 8, Issue 4 (July-August 2026) Submit your research before last 3 days of August to publish your research paper in the issue of July-August.
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Volume 8 Issue 4
July-August 2026

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Exploring the Landscape of Social Commerce: A Bibliometric Analysis of Consumer Behaviour and Purchase Intention

Author(s) Ms. Rachna Deb, Dr. Nilanjana Chakraborty
Country India
Abstract The pace of digital technology change has dramatically changed consumer behaviour, and the impact should not be underestimated, especially with regards to social commerce.
Keywords Social Commerce, Purchase Intention, Consumer Behaviour, Digital Payments.
Field Business Administration
Published In Volume 8, Issue 4, July-August 2026
Published On 2026-08-14
DOI https://doi.org/10.36948/ijfmr.2026.v08i04.84409
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