Corporate Social Responsibility and its Impact on Consumer Behavior

Maya Agarwal

doi:10.36948/ijfmr.2025.v07i03.84859

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Corporate Social Responsibility and its Impact on Consumer Behavior

Author(s)	Dr. Maya Agarwal
Country	India
Abstract	Corporate Social Responsibility (CSR) strongly shapes consumer behavior by driving brand trust, loyalty, and purchasing preferences. Key impacts include increased brand loyalty, preference for eco-friendly goods, and readiness to boycott unethical firms.
Keywords	corporate, responsibility, consumer, social, behavior
Field	Business Administration
Published In	Volume 7, Issue 3, May-June 2025
Published On	2025-06-07
DOI	https://doi.org/10.36948/ijfmr.2025.v07i03.84859

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Corporate Social Responsibility and its Impact on Consumer Behavior

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